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Brea Bennett at Twistys

May 23, 2005 03:29am
DHD Hires John Desjardins to Manage DanniCash
Source: Danni's Hard Drive
by: Company Press Release

(LOS ANGELES, CA) -- Danni's Hard Drive (DannisHardDrive.com), an adult-entertainment media company, today announced that it has hired John Desjardins as affiliate marketing manager.

Desjardins-also known by his industry pseudonym, JJ Slimm-is a market expert with a track record of success in the adult-entertainment industry. In his new position at Danni's Hard Drive, Desjardins will guide and expand all affiliate marketing efforts for the company, including the new DanniCash initiative, a branded affiliate-marketing program that lets Webmasters around the world market subscription access to Danni's Hard Drive and other Internet offerings from Danni Ashe. With DanniCash, Desjardins will leverage his outstanding relationships across the business world to distribute Danni's Hard Drive content to sites across the Internet, handheld personal video players and mobile phones.

"For nearly a decade, I have known that Danni's Hard Drive is a great company with a strong team and I'm thrilled to be part of it," said Desjardin. "I'm confident that my expertise in affiliate marketing will bring exciting new programs to Danni's thriving business. I am particularly looking forward to introducing a broad range of the latest technical approaches to meeting the needs of our affiliates. These will include in-depth, secure data presentation for performance monitoring on handheld devices, and other techniques that will provide fresh opportunities and new revenue streams for the company."

Desjardin has spent nearly seven years as an affiliate marketing specialist.

He began his career as a photographer and Web developer in the amateur adult-entertainment market. After achieving widespread recognition for his efforts, Desjardin moved aggressively into marketing, where he successfully worked to drive traffic to industry megasites. Most recently, Desjardin had refocused his work on individual model sites.

He is the founder of ModelCash.com, a hugely successful venture that develops and markets model sites. Now that he has joined Danni's Hard Drive, Desjardin will turn control of ModelCash.com over to industry model Aimee Sweet, his wife and business partner.

"John is a perfect fit for Danni's Hard Drive," said Danni Ashe, company founder. "Throughout 2005 and beyond, we will continue to proactively disseminate our content across new channels through a wide variety of marketing programs. John's network of affiliate partnerships and deep knowledge of affiliate marketing, combined with his excellent reputation throughout the industry, will help Danni's Hard Drive maintain its leadership position on the Internet and beyond." About Danni's Hard Drive

Danni's Hard Drive is an adult-entertainment media company founded in 1995 by Danni Ashe, the most downloaded woman in the history of the Internet.

Danni's Hard Drive includes two subscription Web sites, DannisHardDrive.com and MishaOnline.com, which feature thousands of models, high-quality, girl-only video, photographs, weekly live events, and an online store and auction. The company also produces adult films, which are sold at major retail stores, and licenses consumer products through a wide variety of distribution channels. Danni's Hard Drive is privately held and headquartered in Southern California. Webmasters interested in contacting Desjardin: JohnD@Danni.com; ICQ# 149824370

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