Quick Index
 Adult Industry News
Search AINews Database
Type Keyword or Phrase Here
Advertise with AINews Pornography feminists unshackle their desires and celebrate their sexuality in the patriarchal world

Front Page
Film News
Media News
Business News
Clubs & Appearances
Law & Politics
Internet & Mobile News
Lifestyles Arts Health Charity
Letters to the Editor
Movie Spotlight Reviews
Pornstar Pages
AINews Staff
Ad Rates
PR 101: Press Release Service

Porn for GEEKS! Meet me & my friends!

Eva Angelina at Twistys

May 17, 2005 01:00am
Sales Surge for Vivid's Herbal Supplements
Source: Vivid PR
by: Company Press Release

(LOS ANGELES, CA) -- Sales of the Vivid Entertainment line of herbal virility supplements have surged in recent months, driven by unprecedented sales growth in Asia, a sexy and aggressive new global advertising campaign, and the use of famous Vivid Girls to help promote the products.

"Sales of the Vivid-branded line of male and female sexual virility products have gone through the roof!" asserted Laurie Oceguera, Director of Marketing for Herbal Groups, Inc., Vivid's marketing partner for its line of branded virility supplements. "Since we started selling internationally, the Vivid male virility product is now #1 in its category in Asia."

Additionally, the products' sales have more than doubled thanks to a global ad campaign. An Herbal Vivid commercial can be seen on the Spice, Playboy TV and Hot Network channels and the product has also been promoted on popular radio programs such as the Tom Leykis Show, Tony Bruno Show and the Howard Stern Show. The products are also advertised in leading men's magazines and are promoted through an extensive direct mail network that reaches millions of households per year.

"Our target customers are males, ages 35-70, so we have focused our media buys on schedules that reach that demographic," said Ms. Oceguera. "The Vivid Girls are also a great marketing tool, which became evident at the recent Natural Products Expo West in Anaheim, California, where customers waited in long lines to get the autographs of Vivid superstars Lexie Marie and Monique Alexander.

Since Herbal Groups broadened distribution of the Vivid products outside of the U.S. to include the Asia market (Japan, Hong Kong, Taiwan and China) sales have increased 158%, said Ms. Oceguera. "Vivid is using the marketing expertise of Buccone, Ltd., which is exclusive distributor for the herbal products in Asia and has already made Herbal Vivid the top selling male virility supplement in China. Buccone presented the Vivid products to more than 355 medical companies and over 350,000 professional visitors at recent trade shows such as the China Medicine and Health Food Fair and the New and Specific Drug, Non-prescription Drug Exhibition with enormous success."

Herbal Groups, has been a Vivid partner since 2002 and is the exclusive manufacturer of Vivid supplements. Information about the Vivid line of supplements can be found at HerbalVivid.com . For wholesale opportunities, interested companies should visit Herbal Groups website at HerbalGroups.com.

About Vivid:

The Vivid Entertainment Group is the world's leading adult film company. Founded in 1984, Vivid pioneered the "Vivid Girl" concept, under which top adult film stars are signed to exclusive agreements that are styled on the old Hollywood contract star system. Vivid has always placed heavy emphasis on high quality erotic film entertainment for the couples market. It has created wide brand-name awareness through its films and through a licensing and marketing program that extends to advertising, apparel, book publishing, virility supplements, condoms, snowboards, calendars, comic books and a variety of other products. Most recently, the company licensed an upscale nightclub in the Venetian Hotel in Las Vegas. The company is known for its innovative technological advances such as full function DVDs, a fast growing wireless program that is already active in 20 countries and its popular website vivid.com. Vivid is a major supplier of content for pay-per-view networks in North America and internationally. The best selling hard cover book How to Have a XXX sex Life: The Ultimate Vivid Guide, was co-authored by the Vivid Girls and published by HarperCollins. For more information contact RM@Vivid.com.

Advertise with AINews

Related Stories

Related Sites - WARNING! Graphic Content



Top Stories

Black Loads Matter

Alexis Amore to Hall of Fame

Baumgartners Wins Best Polyamory

Ryder Wins Best Screenplay

PPK = Porn Party Karaoke

Losers Never Get Laid ~ Reviewer Rated

Pornstar Signature Series

LewdWork Adult Job Board

Scott Taylor Interview

MWA: 01/16/18

Happy New Year 2018

MWA: 12/26/17

MWA: 12/21/17

2018 AVN Awards Nominees

MWA: 12/16/17

MWA: 12/10/17

MWA: 12/09/17

A Season for Hope

MWA: 12/06/17

MWA: 12/05/17

Gonzo with Eddie Powell

Guild Demands New HIV Testing!

ED Award Winners

MWA: 11/07/17

Burlesque Documentary

Farrah Abraham Fired for Porn Return

Heaven and Hell 2017

Stories From

Business News

LewdWork Adult Job Board

Romantic Depot Harlem

Paradise, Astroglide StorErotica Nom

Spotlight Studios Adult Industry Party

Valentina Nappi Available in 2017

Osa Lovely Signs Skyn

Genuine Sin VR

Brothel Seeks Britney Spears Lookalike

Winter Wonderland at XBIZ

Press Release Service

Nina Kayy with Skyn

Coxxx Models Licensed in CA

Bukkake Participants Needed

Lolly Ink Self Booking

XBIZ 2017 Show

Allison Kilgore Returns

Tera Patrick Available

Skyler Nicole Available

Angela White US Resident

Valentina Nappi Available

Prague for TES

Invitation to the Venus

Business News Section Index

NightMoves Call for Sponsors

Dava Foxx Self-Booking

Kahlista Stonem Available

The Hedge Against Exploitation

Toy with Raquel Sultra

XBIZ Berlin Schedule

Savana Styles Available

ChargeSavvy at ED Show

Driller Signs The Rub

NightMoves Calls for Sponsors

Casting Call

ABK Beta Users Free

OC Signs Darcie Dolce

Brittany is Back

Dollie Darko with 101 Modeling

Mercy West Available

The V Agency Joins LATATA

Sin Claire with Foxxx

New Smash VP Wyatt Case

Epoch Club Special Event

Ink Inks OC, The Rub

XBIZ 2016 Announced

RAW Signs Sasha Bradshaw

Direct Reps Harper

SashaBrabuster's XXX Comeback

AJ Applegate Available

Freedom Acres Open House

AINews New Look

Copyright © 1998 - 2018 Adult Industry News (AINews.com)
All materials constituting text, articles, press releases, stories, columns, photographs, graphics, and code on the AINews.com domain are protected by copyright, and either owned by Adult Industry News (AINews.com), or reproduced with permission from other copyright owners. It may be downloaded and printed for personal reference, but not otherwise copied, altered in any way, or transmitted to others, without the written permission of Adult Industry News (AINews.com).