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November 18, 2003 02:00pm
Laystation.com Brings New Visual Browsing System To VoD Market
Source: BSG PR
by: Company Press Release

(SAN FRANCISCO, CA) -- Laystation and Gamelink, Inc. today announced the establishment of Laystation.com, a visual browsing system providing a more effective and user-friendly experience for viewers to locate the adult video-on-demand [VoD] content they want. Laystation.com enhances Gamelink's massive collection of VoD products with image-based search results and a groundbreaking, intuitive user interface that sets a new standard for web-based product catalogs. The website can be accessed at Laystation.com.

The Laystation.com visual search is a radical departure from standard list-based online video catalogs, offering the user an experience closer to being in a video store. Individual video products are searchable by star and category, and Laystation.com offers full cover images instead of text links. "It takes a little while to get used to, but once you get the hang of it, it's hard to go back," said Laystation co-founder William Creek. "Our intention was to allow the user to easily find more content that they will enjoy, instead of wasting time sorting through randomly chosen recommendations and unrelated products."

Laystation.com is best for users with newer-model computers and high-speed connections. " We're looking for the online user who has the best hardware and the best connection - and in return, we'll give the best service in finding the content that user is looking for," said Laystation.com co-founder Rander Richards. "VoD content requires a fast machine and a lot of bandwidth, but no one else has really created a means for locating that content that takes advantage of such a setup. I think we've raised the bar."

"Video-on-demand is the fastest-growing segment of Gamelink's online business. The combination of Gamelink's extensive product inventory and the instantly-searchable Laystation browsing system keeps us in the forefront of the VoD market," Ilan Buni, President and founder of Gamelink, pointed out. "Adult has led the parade of technology for years, including DVD and home videotape cameras and players, and we're proud to be part of that innovative leadership tradition."

About Gamelink:

Founded in San Francisco in 1993, Gamelink.com was the original adult e-commerce site on the web and enjoys close to a triple-digit annual growth rate. With 70,000 plus video and DVD titles, more than 3,000 sex toys and performance aids, and a growing library of thousands of video-on-demand and DivX titles from the best studios and brands in the industry, Gamelink rules the end zone in the highly competitive world of adult web entertainment.

About Laystation:

Laystation is a groundbreaking online visual browsing system providing a more effective and user-friendly experience for viewers to locate the adult video-on-demand [VoD] content they want. Founded in San Francisco in 2002, Laystation is focused on pushing broadband experience to new heights, drawing on years of engineering and interaction design. The website can be accessed at Laystation.com.

For press or partnership information about Laystation, please contact William Creek at PR@Laystation.com.

For press information about Gamelink, please contact Brian Gross, BSG PR, at 818/343-3673, or Brian@BSGPR.com.

For marketing information about Gamelink, please contact Beverly Zeliger, Marketing Director, Gamelink Inc., at 415/575-9700 x102, or Beverly@Gamelink.com.

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