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PR 101: Press Release Service

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January 02, 2003 07:54am
C&L Wholesalers Open Down Under
Source: LVNI
by: Company Press Release

(LAS VEGAS, NV) -- Serenity, Steve Lane and Peter Chan are pleased to announce the opening of C & L Wholesalers Pty. Ltd. based in Canberra, Australia. The new distribution outfit will focus on new unique items that have not been in Australia. The owners of this new endeavor have combined for over 40 years experience in the industry.

Peter Chan will head the Australian operations. Peter was the co-founder of Axis, one of the largest mail order companies in Australia before selling the company a little over two years ago. Serenity and Steve Lane from Las Vegas Novelties will head US and European operations which will include product acquisitions.

Steve Lane comments, "We have been building a nice base in Australia for the past three years. Serenity and I have been doing business with Peter on the Sexpo shows for longer than that. It was a natural that we should further this business relationship. We will be the exclusive distributors for the product we bring in."

C & L will immediately take over exclusive distribution of the Las Vegas Novelties signature lines. Other exclusive agreements in place include the lines of Instinctive Seductions as well as the new line of Vivid condoms. Astroglide products will also be distributed.

Merrin Haidley will head up sales as well as customer service. Formally General Manager of Axis, Merrin's attention to detail and customer satisfaction are unchallenged.

Peter Chan adds, " We have a great foundation for the start of C & L Wholesalers. I've had a wonderful professional relationship and, more importantly, a personal relationship, with Steve and Serenity. There is no doubt that this will be a successful endeavor for us and our customers throughout Australia and New Zealand, with the great lines of products we will have."

For more information on C & L Wholesalers, look for a new site at CandLwholesalers.com which will feature all items distributed as well as trade show appearances.

Press inquiries should contact Steve Lane at Las Vegas Novelties at 888.488.5864.

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