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February 05, 2001 01:23pm
Public Pressure Halts Controversial Adam & Eve Billboard Campaign
Source: Adam & Eve
by: Company Press Release

(Atlanta, GA) -- Adam & Eve's series of tasteful yet eye-catching billboard ads touting adult erotica throughout the Atlanta area will be removed beginning today, Monday, Feb. 5, 2001.

Despite protests from Adam & Eve, the nation's largest mail order distributor of erotica, the billboards, which began appearing in early January and were to run through February, are being removed by the billboard company, Infinity Outdoor. Due to complaints from the public, two senators' offices and the president of the Outdoor Advertising Association, Infinity Outdoor has decided not to renew the second month of a two-month agreement to run the billboard ads.

This controversial event is currently being covered by the Atlanta media, including NBC affiliate WXIA-TV, ABC affiliate WSB-TV and CBS affiliate WGCL-TV.

The ads feature the company's web site, adameve.com, alongside a beautiful woman and offer "adult toys and more" for "cheerfully consenting adults." Some of the billboard ads, which appear in four variations at nine locations, promise, "Satisfaction guaranteed."

Phil Harvey, president of Adam & Eve, opposes the removal of the billboard ads. Harvey says the issue boils down to one of freedom of speech. He says such advertising is protected by state law. "To the extent this decision hs resulted from political pressure - either in Georgia or elsewhere - it is a violation of the First Amendment," Harvey said. "We are weighing our options."

Billboard locations include:

1) 3120 Stone Mountain Highway, east of Highpoint
2) 4940 Memorial Drive & Woodcroft
3) Interstate 85, one mile south of Jimmy Carter Boulevard
4) 2605 Lawrenceville Highway & McLendon
5) 3904 Buford Highway, south of Clairmont Road
6) 1460 Roswell Road, west of Lower Roswell
7) Interstate 285 & Washington Road
8) 9454 Tara Boulevard, north of Commercial Way
9) Interstate 75 South, just south of Forest Parkway

With 30 years of experience and more than four million U.S. customers, Adam & Eve is the nation's largest adult oriented mail order distributor of erotica, with a broad range of products, including condoms, lingerie, sexual aids and erotic videos.

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